According to the Academy of General Dentistry, more than 40 million American adults have sensitive teeth. Fortunately, there are simple remedies to help ease the pain.

1. It’s More Common Than You Think

Many people have sensitive teeth. When enamel is worn away (through eating everyday acidic foods or drinks.) or gums recede, the dentin underneath becomes exposed. This can lead to tooth sensitivity, for example with cold and hot food and drinks.

2. How To Ease The Pain

It’s hard to avoid every hot and cold food or drink. That’s why dentists recommend using a sensitivity toothpaste like Sensodyne Rapid Relief for proven pain relief.*

* with twice-daily brushing

Celebrate National Toothbrush Day with Sensodyne Sensitive Care* Toothbrush

Did you know it’s good practice to replace your toothbrush every 3 to 4 months or sooner if the bristles are frayed.

*In laboratory tests compared to a standard flat trim toothbrush
**vs a standard neck toothbrush in laboratory testing

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