The days are getting shorter and your mammoth Q4 campaigns won’t wait. If you’d like to catch a little email marketing lightning in a bottle, you’ve come to the right place.
Start with these holiday strategy pages, curated email lists and do-it-yourself advanced search results to jumpstart your campaigns for October and beyond.
Holiday strategy pages
Building successful holiday mailings starts with our holiday strategy pages. You get hand-picked email examples plus on-target content strategy tips for such upcoming dates as:
- Halloween (Oct. 31)
- Thanksgiving (Nov. 26)
- Black Friday (Nov. 27)
- Cyber Monday (Nov. 30)
Curated holiday lists
If you’re looking for still more hand-picked examples, start with our curated email lists (note: access requires a free MailCharts account). You’ll find scores of additional email examples to help you get fall campaigns like these underway:
- Halloween (Oct. 31; 81 emails)
- Thanksgiving (Nov. 26; 76 emails)
- Black Friday (Nov. 27; 123 emails)
- Cyber Monday (Nov. 30; 84 emails)
- Free Shipping Day (Dec. 14; 50 emails)
Unconventional holidays
To enlarge your holiday marketing opportunities, Pro users can turn to our powerful Advanced Search options to put dozens more examples at your fingertips. Find near-instant inspiration for campaigns on:
- International Coffee Day (Oct. 1)
- National Taco Day (Oct. 4)
- World Teachers’ Day (Oct. 5)
- National Dessert Day (Oct. 14)
- Bosses Day (Oct. 16)
- Veterans Day (Nov. 11)
Plus opportunities on the fly
Our Advanced Search options allow you to explore a promotional idea the moment it occurs to you, such as finding emails that work the words “hump day” into the subject line:
Note: To maximize your Advanced Search results, open a pro account. As a pro account holder you can perform any combination of keyword, date range, email classification, holiday and other searches on years of emails in our huge data universe. (BTW: there are over 900 “hump day” emails.)
Take advantage of our reporting tools
Access our reporting tools to compare email data between brands, over time, and more. Now it’s a piece of cake to:
- Analyze leading brands’ send frequency and timing to lock down your promotional calendar and accelerate planning for your next campaigns
- Uncover trending popular and significant subject line terms to see which words or phrases are (and have been) popping up in top brands’ subject line content
- Use promotional rates and frequency to decide how often, and how deeply, to discount in your upcoming campaigns
- Size up the campaign behavior of brands and groups against the entire MailCharts brand universe — for instant perspectives on what to do next
- Assess top brands’ marketing behavior day by day, month by month since January 2018 — using their evolving email cadence and promo rate to inform how you map out your marketing calendar
Reports like these show you what’s trending in email marketing among leading brands as well as serving up aggregate trends in 50+ industries — from Footwear to Eyewear.
There’s no faster way to gain an edge in planning and rolling out your critical October and year-end holiday campaigns.
Get started for free or, if you’re ready for all MailCharts has to offer, upgrade now.